IKANOS: How to put “Weight Loss” the last time on Resolution’s List. How 3 women managed to lose between 10 and 25 kg and maintain their weight
January is traditionally the month of resolutions, and among the most common goals are those related to weight loss. However, losing weight is often a recurring resolution, indicating that most diets are not effective in the long term. The…

January is traditionally the month of resolutions, and among the most common goals are those related to weight loss. However, losing weight is often a recurring resolution, indicating that most diets are not effective in the long term. The fittech platform IKANOS brings a different perspective, focusing on a sustainable weight loss program based on adopting a healthy lifestyle.
IKANOS highlights 3 real stories of women who successfully lost between 10 and 25 kg and maintained their weight, aiming to inspire and guide those who have set out to lose weight in 2024 towards a healthy lifestyle and long-term weight maintenance.
Launched in 2021 by Natalia and Dragos Cotrus with the firm mission to change how Romanians approach health and achieving optimal weight, the Ikanos fittech platform has helped over 3000 people lose weight in a healthy, sustainable manner.
"In Romania, according to the latest WHO report, almost 60% of people are overweight, and the majority of those who follow a diet fail to maintain their optimal weight in the long term. That's where the idea for the project came from when we realized the huge gap between what it means to lose weight sustainably and healthily and the multitude of incorrect, false, or simply exaggerated information from mass media sources. From the beginning, IKANOS relies entirely on science and scientific studies and stands out with an integrated and flexible approach to achieving optimal weight, focusing on a mind-body alliance," emphasizes Natalia Cotrus, co-founder of the IKANOS fittech platform.
IKANOS targets an educated audience, both male and female, of all ages. Currently, the platform addresses adults actively seeking to lose weight, with an average goal of losing 17 kilograms.
"Setting aside documented information and scientific studies, we know that what truly inspires us are experiences and stories we can identify with. For us, every weight loss story, every achieved goal, every year without the resolution 'to lose weight,' every transformation of lifestyle into a healthy one represents a success, joy, and strong motivation to continue what we do. We constantly encourage our clients to provide feedback, share how challenging their weight loss journey was, how they felt, what they would change, and what challenges they faced," adds Natalia Cotrus.
How 3 Women Lost Weight and Maintained It. Inspiring Stories.
Elena, 52 years old: Lost 25 kilograms and discovered joy in an active and balanced lifestyle.





